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ICON’s Executive Team

Brent Watson, President

Brent Watson, President

After graduating with a business degree form the University of Utah, in 1971 Brent Watson began working with Zion’s Bank as a credit officer. Brent also worked many years with Chase Manhattan Bank in domestic and international operations. Brent Watson has helped many people to realize their dreams, whether through providing financial products and services or competent individual & group training to improve their business performance and individual lives. Whether helping companies to improve their profitability, motivating individuals to stretch themselves, achieving personal management & sales success, or demonstrating that integrity and professionalism are not outdated, Mr. Watson is equally comfortable and respected with all levels of social, economic, and ethnically diverse associations. His banking & business experience has taken him to many areas of the United States and to many overseas locations rendering a broad appreciation for people of many cultures while earning their esteem and cooperation. In addition to professional pursuits, Brent Watson also provides services to the local community and church. He is the proud husband of Shirley Cox for the past 40+ years and the father of their four children and even more grandchildren who are affording him the opportunity of learning new management skills.

Randall Farr, Managing Director

Randall Farr, Managing Director

For over 30 years, Randall Farr has been providing his business expertise and banking savvy in providing structured financing solutions. Mr. Farr is a seasoned industry leader with a solid reputation as an international financier you can count on for honest answers & quick results. Since January 2001, Randall Farr has served for as Managing Director of ICON Commercial Lending where he has significantly raised the company’s standards of efficiency and profitability. Mr. Farr set the foundation for ICON Commercial Lending; his vision and attention to every detail are expressed throughout ICON’s entire process. ICON provides structured funding solutions for international commercial project financing. ICON is comprised of a worldwide network of knowledgeable and experienced financial, legal, and research support personnel, providing professional investment banking services. As Managing Director of ICON Commercial Lending, Randall Farr is a strategically focused, competitive, and success driven Senior Executive, with a solid history of achievement and demonstrated success at gaining a higher level of financial performance by driving better efficiency and effectiveness. Recognized as a visionary leader who fosters a culture of collaboration, communication, trust, and employee development. Inspires and directs others to achieve extraordinary results. Consistently drives improvements in operations. Randall is tenacious in building new business, securing customer loyalty, and forging strong internal and external partnerships. As a “Big Picture Thinker”, Randall is proficient at facilitating the process of transforming ideas into reality and maximizing revenue generating opportunities. He is a confident, articulate, and an influential corporate spokesperson, with excellent problem solving and negotiating abilities; particularly skilled at analyzing and resolving complex issues, both logical and interpersonal.